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{"_id":"83","title":"FifthColor Print Feature: Cardi B x Reebok","_title":"FifthColor Print Feature: Cardi B x Reebok","slug":"cardi-b-x-reebok","date":"2021-12-29","excerpt":"<p>In her second clothing and sneaker collection with the sporting goods company, Cardi B and Reebok team up to create a campaign inspired by New York at night time.</p>","thumbnail":"https://fifthcolor.com/resources/dsc2184.jpg","thumbnail_alt":"Cardi B at Night","type":"Read","categories":["blog-categories/print/"],"meta_title":"Cardi B and Reebok Signage Printed by FifthColor","meta_desc":"Cardi B and Reebok pair up for a nighttime, New York-inspired campaign for their latest in-store launch, printed by FifthColor.","ogimg":null,"_blocks":[{"image":{"assetID":"3297","title":"DSC 2174","_default":"https://fifthcolor.com/resources/dsc2174.jpg","bucket":"default","alt":"print sheet cardi b","path":"dsc2174.jpg","size":3184812,"w":4288,"h":2848,"mime":"image/jpeg","sizes":{"thumb":{"w":"150","h":"99","target_w":150,"target_h":150,"density":2,"path":"dsc2174-thumb@2x.jpg","size":24435,"mime":"image/jpeg","assetID":"3298"},"w1200h400c1":{"w":"1200","h":"400","target_w":"1200","target_h":"400","crop":true,"density":"1","path":"dsc2174-w1200h400.jpg","size":163852,"mime":"","assetID":"3308"}}},"image_alt":"print sheet cardi b","caption":{"_flang":"smartypants","raw":"","processed":""},"_block_type":"hero_image","_block_id":"r4wbgh","_block_index":"0"},{"heading":"New York City at Night","copy":{"_flang":"html","raw":"<p>FifthColor is thrilled to support Reebok in the launch of their December 2021 campaign, \"Let Me Be... In My World Nighttime\".</p>\r\n<p>The campaign is centered around Cardi B, an American rapper born and raised in New York City. The design and imagery draw inspiration from New York City's bright lights and sparkling skyline at night. The collection is available in inclusive sizing and includes new metallic sneakers, along with apparel made with unique fabrics and creative color-blocking. </p>\r\n<p>This is Reebok's second collection with Cardi B after a successful launch of their first campaign together in Summer 2021.</p>","processed":"<p>FifthColor is thrilled to support Reebok in the launch of their December 2021 campaign, \"Let Me Be... In My World Nighttime\".</p>\r\n<p>The campaign is centered around Cardi B, an American rapper born and raised in New York City. The design and imagery draw inspiration from New York City's bright lights and sparkling skyline at night. The collection is available in inclusive sizing and includes new metallic sneakers, along with apparel made with unique fabrics and creative color-blocking. </p>\r\n<p>This is Reebok's second collection with Cardi B after a successful launch of their first campaign together in Summer 2021.</p>"},"_block_type":"copy_wide","_block_id":"r4wbim","_block_index":"1"},{"heading":null,"copy":{"_flang":"html","raw":"<p>“Nighttime in my hometown of New York is such a beautiful, magical experience, and I’m happy to see this magic come to life with my latest Reebok collection\" - Cardi B.</p>","processed":"<p>“Nighttime in my hometown of New York is such a beautiful, magical experience, and I’m happy to see this magic come to life with my latest Reebok collection\" - Cardi B.</p>"},"_block_type":"cta","_block_id":"r4xoy4","_block_index":"2"},{"images":[{"image":{"assetID":"3305","title":"DSC 2186","_default":"https://fifthcolor.com/resources/dsc2186.jpg","bucket":"default","path":"dsc2186.jpg","size":3441938,"w":4288,"h":2848,"mime":"image/jpeg","sizes":{"thumb":{"w":"150","h":"99","target_w":150,"target_h":150,"density":2,"path":"dsc2186-thumb@2x.jpg","size":31201,"mime":"image/jpeg","assetID":"3306"},"w600h400c0":{"w":"600","h":"398","target_w":"600","target_h":"400","crop":false,"density":"1","path":"dsc2186-w600h400.jpg","size":99316,"mime":"","assetID":"3309"}}},"image_alt":null},{"image":{"assetID":"3301","title":"DSC 2179","_default":"https://fifthcolor.com/resources/dsc2179.jpg","bucket":"default","path":"dsc2179.jpg","size":3556880,"w":4288,"h":2848,"mime":"image/jpeg","sizes":{"thumb":{"w":"150","h":"99","target_w":150,"target_h":150,"density":2,"path":"dsc2179-thumb@2x.jpg","size":27907,"mime":"image/jpeg","assetID":"3302"},"w600h400c0":{"w":"600","h":"398","target_w":"600","target_h":"400","crop":false,"density":"1","path":"dsc2179-w600h400.jpg","size":92737,"mime":"","assetID":"3310"}}},"image_alt":null},{"image":{"assetID":"3303","title":"DSC 2184","_default":"https://fifthcolor.com/resources/dsc2184.jpg","bucket":"default","path":"dsc2184.jpg","size":6309987,"w":4288,"h":2848,"mime":"image/jpeg","sizes":{"thumb":{"w":"150","h":"99","target_w":150,"target_h":150,"density":2,"path":"dsc2184-thumb@2x.jpg","size":26984,"mime":"image/jpeg","assetID":"3304"},"w600h400c0":{"w":"600","h":"398","target_w":"600","target_h":"400","crop":false,"density":"1","path":"dsc2184-w600h400.jpg","size":90238,"mime":"","assetID":"3311"}}},"image_alt":null}],"_block_type":"image_gallery","_block_id":"r4xoyn","_block_index":"3"},{"heading":null,"copy":{"_flang":"html","raw":"<p>FifthColor is proud to support Reebok with the launch of another groundbreaking collection. Our in-store signage is produced in a timely fashion with quality assurance at every step. We print on durable, recyclable material with the most vibrant and accurate colors.</p>","processed":"<p>FifthColor is proud to support Reebok with the launch of another groundbreaking collection. Our in-store signage is produced in a timely fashion with quality assurance at every step. We print on durable, recyclable material with the most vibrant and accurate colors.</p>"},"_block_type":"copy_wide","_block_id":"r4xp2r","_block_index":"4"},{"heading":null,"copy":{"_flang":"html","raw":"<p>Are you looking for a reliable marketing and print partner? <a href=\"https://fifthcolor.com/contact/\">Contact FifthColor today!</a></p>","processed":"<p>Are you looking for a reliable marketing and print partner? <a href=\"https://fifthcolor.com/contact/\">Contact FifthColor today!</a></p>"},"_block_type":"cta","_block_id":"r4xplu","_block_index":"5"}],"related":["35","18"],"_sortvalue":"1014"}
FifthColor Print Feature: Cardi B x Reebok1 minute read
New York City at Night
FifthColor is thrilled to support Reebok in the launch of their December 2021 campaign, "Let Me Be... In My World Nighttime".
The campaign is centered around Cardi B, an American rapper born and raised in New York City. The design and imagery draw inspiration from New York City's bright lights and sparkling skyline at night. The collection is available in inclusive sizing and includes new metallic sneakers, along with apparel made with unique fabrics and creative color-blocking.
This is Reebok's second collection with Cardi B after a successful launch of their first campaign together in Summer 2021.
“Nighttime in my hometown of New York is such a beautiful, magical experience, and I’m happy to see this magic come to life with my latest Reebok collection" - Cardi B.
FifthColor is proud to support Reebok with the launch of another groundbreaking collection. Our in-store signage is produced in a timely fashion with quality assurance at every step. We print on durable, recyclable material with the most vibrant and accurate colors.
