Gymshark x Champs

Gymshark in-store display

SERVICES

Creative Design

Research & Development

Strategy

Commercial Print

TheAsk

Champs approached our team with the goal of creating elevated and eye-catching in-store displays to launch Gymshark in 15 stores across the country. We had less than one month to execute the campaign, so our team dove into design and sourcing immediately.

Agile Design Solutions

The Planning

Our team began by ideating unique elements that would speak to the Champs and Gymshark brands, all the way down to 3D-printed kettlebells that weighed less than half a pound.

Gymshark kettle bells
The Execution

In one month, our team sourced, printed, assembled, kit packed, and shipped all of the store display elements for each Champs store. The displays were extremely successful, selling out products in their first month.

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