Growing visibility for an $8M CPA-lead, professional service firm.
Huberty, a CPA-led firm and a Top 400 Accounting Firm, was looking to outrank their competition and increase their visibility. The firm reached out to FifthColor because they needed to stand out and grow successfully as an organization. We knew a brand strategy was the best approach, as their existing brand was no longer serving their industry-leading identity.
Conducting countless interviews and in-depth analyses, our brand strategists helped determine four key service lines that tapped into Huberty’s expertise and created a clear point of differentiation from their competition. We were able to show those through a robust internal and external implementation strategy, custom website, marketing strategy, videography, and more.
Huberty launched the four key service lines with their new brand and identity. Their new focus and branding have allowed them to grow among their competitive set, establishing sales tools that match their strategic business plan. The staff at Huberty successfully adopted the company’s new branding, which has contributed to the company’s growth and success.
Within the first year of our SEO efforts, Huberty increased their visibility to 15%. With this, their average visibility increased over 12%, putting them ahead of their competitors in both average position and number of keywords.
1500 Stedman Way
Sheboygan Falls, WI
920.892.2331